The Slovenia Times

Bled set to pass tourism milestone this year


Bled, which has seen tourists spend more than 980,000 nights in the resort's accommodation facilities by the end of November, is drafting a new development strategy to take on the growing throngs of tourists in the town with a population of just over 6,000.

The popular destination with the iconic island will have no trouble reaching the one million milestone by the end of the year, as it was already fully booked over the holidays and many tourists will also spend the New Year's Eve there.

According to the town's tourism authority, Turizem Bled, they are also looking forward to January, as people from Italy, Croatia and Serbia as well as guests from Asia are expected to spend some time there.

In addition, a decision by FIS to move the women's World Cup event Golden Fox (6-7 January) from Maribor to Kranjska Gora, will bring additional guests to Bled, as the Alpine resort is already filled to the brim with skiers and other holidaymakers.

Data from Turizem Bled shows that British, German, Italian and Austrian guests dominated the lakeside resort this year, while there were also many visitors from Asia, the US and other European countries, including more than a thousand Icelanders.

"Given the number of visitors and past tourism seasons, managing the flow of tourists and visitors will be among the priorities we are planning to tackle," said the newly appointed head of Turizem Bled, Toma┼ż Rogelj.


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