“Power to the Meetings” is the methodology for creating memorable events. It’s a concept that advocates quality events and greater responsibility towards participants, the environment and ourselves. It is not merely a way of organising events, but a way of life.
Gorazd Čad is a seasoned meeting planner who has dedicated 25 years of his life to the meetings and event industry. He is the founder and CEO of Toleranca Marketing agency and the Editor in Chief of Kongres Magazine.
Gorazd Čad often compares the meetings industry to rock’n’roll. To him, rock’n’roll is much more than just a music genre. It’s passion, dedication and striving to be different.
“The Power to the Meetings book puts the participant in focus – all the time! That is maybe the core thing in the book, which is not any book. It really helps you all the way in the WHY, HOW and WHAT in organising meetings – live, hybrid and digital. It is based on reality, interviews, surveys, cases and on real-life! The book I missed is finally here.” said  Henrik von Arnold, Owner of Henrik von Arnold & Co