The fair will feature more than 200 tourism service providers and over 300 local communities, associations and organisations from Slovenia, including the Tourism Board, the Mountaineering Association, the Fishing Society, the Association of Tourist Farms and the Forest Service.

The exhibitors come also from Croatia, Bosnia-Herzegovina, Serbia, Albania, Italy, Austria, Hungary, the Czech Republic, Jordan and Nepal, according to Gospodarsko razstavišče, the fairgrounds operator.

The fair will be accompanied by a number of other events, including panel debates and travelogue presentations.

The fair will open at noon on Wednesday with a ribbon-cutting ceremony addressed by Prime Minister Miro Cerar. This will be followed by a debate featuring Economic Development and Technology Minister Zdravko Počivalšek, who will talk about Slovenia's new tourism strategy.

Natour Alpe-Adria will be accompanied by a gastronomy expo, featuring over 500 exhibitors from Slovenia and abroad. A special attraction will be numerous workshops for visitors focusing on beer brewing, organic food, vegan cooking and cocktail mixing.