The Slovenia House has come to life at the Paris Olympic Games to serve as a hub for meetings and to promote the country's sport, business, culture, cuisine, heritage, science and tourism.

"The Slovenia House is not only a place, it is also a symbol of our sporting spirit, culture and unity," President Nataša Pirc Musar said as she officially opened the venue on 27 July.

It is "here to bring us together ... it is the place where sport, culture, politics, business and tourism will meet in the coming days, a place where we can explore Slovenia, its rich heritage and its potential together", she added.

Before the opening ceremony, the Slovenian torch arrived at the house, after touring Slovenia for three months.

The ceremony saw attendance by several senior officials, including Prime Minister Robert Golob, Minister of Economy, Tourism and Sport Matjaž Han, and the head of the Slovenian Olympic Committee Franjo Bobinac.

The house is located in the La Villette Park, which is also home to the largest official fan zone and other national Olympic houses during the Games.

The La Villette Park was picked by the host nation France, as well as Canada, Brazil, Serbia, Czechia, the Netherlands, and Senegal. The park is expected to be visited by up to 100,000 people a day.

The proximity of the French House will certainly make it easier to attract its important visitors to the Slovenia House, said Matic Švab of the Slovenian Olympic Committee.

"Outside the Olympics, the building is a restaurant, which is important as it has a catering licence. It only had to be redesigned to serve our needs. The close proximity of the fan zone, the public viewing spots and the other houses is just as crucial, as they are sure to attract plenty of visitors," said Švab.

It is seen as another exceptional opportunity to promote Slovenia in a country that is an important economic and political partner.

Ten million people will see the competitions live and 6,000 journalists and other media workers will report about the event, and attracting some of these visitors is a mission of the Slovenia House.

The Slovenia House will also serve as an opportunity for the committee to present the first two Slovenian Olympic gold medals in history, won in Paris a century ago by gymnast Leon Štukelj. Commemorative silver coins have been issued to mark the centenary. New medals will also be celebrated.

The venue will serve as an information, presentation and event centre for the French and international public, as well as for visitors from Slovenia during the Games. It will also host concerts.

It will host presentations, meetings, business forums and round-table debates on topical issues such as gender equality, sustainability in sports and second careers of top athletes.

A delegation representing 18 Slovenian companies and institutions active in e-mobility and sustainable development will visit Paris to take part in a business forum at the Slovenia House and present their products and services.